Bajaj Auto has officially launched the bajaj chetak c25, marking a significant milestone in India's electric scooter market. Priced at ₹91,399 (ex-showroom Delhi), this entry-level electric scooter brings the legendary Chetak brand's reliability to budget-conscious urban riders without compromising on build quality or essential features.
What Makes the Chetak C25 Special?
The newest member of Bajaj's electric family isn't just another affordable e-scooter. It's a thoughtfully designed urban mobility solution that maintains the Chetak DNA while targeting younger riders and multi-scooter households. Unlike many competitors that use plastic bodies to cut costs, the C25 retains Chetak's signature all-metal construction, ensuring long-term durability and that premium feel Indian buyers value.
Rishabh Bajaj, who has been leading the charge for this launch, emphasizes that while the scooter brings a younger, cooler expression to the brand, it stays rooted in reliability. The C25 completes Bajaj's portfolio alongside the 30 and 35 Series, ensuring there's now a Chetak for every budget and requirement.
Design That Turns Heads
The bajaj chetak c25 carries forward the brand's neo-classic design language but with a contemporary twist. The mono-body construction eliminates visible joints, creating a clean, cohesive appearance. Premium horseshoe-shaped LED DRLs at the front and ice cube-style LED tail lamps add distinctive visual appeal that makes the scooter instantly recognizable.
Bajaj offers six vibrant color options to choose from: Misty Yellow, Ocean Teal, Racing Red, Active Black, Opalescent Silver, and Classic White. Each variant features youthful street art-inspired graphics that resonate with Gen Z and millennial riders looking for style without sacrificing substance.
The scooter maintains a compact footprint with nimble proportions, making it perfect for weaving through dense city traffic. Despite its lightweight 107-108kg kerb weight, the metal body construction gives it a reassuring solidity that cheaper plastic-bodied alternatives simply can't match.
Performance Built for City Life
Under the skin, the C25 packs a 2.5 kWh NMC (Nickel Manganese Cobalt) battery mounted in the floorboard. This placement isn't just about aesthetics—it keeps the center of gravity low, contributing to stable handling characteristics even on broken urban surfaces.
The hub-mounted motor delivers 2.2 kW peak power (1.8 kW continuous), tuned specifically for city commuting rather than outright performance. While the 55 km/h top speed might seem modest, it's perfectly adequate for navigating urban streets safely and efficiently.
Range and Charging
Bajaj claims an impressive 113 km range on a single charge based on IDC testing. Real-world figures will naturally vary depending on riding style, terrain, and load, but expect around 90 km in typical city conditions—more than enough for most daily commutes.
Charging convenience is where the C25 shines. Using the included 750W off-board charger, you can go from 0 to 80% in just 2 hours and 25 minutes. A full charge takes under four hours, meaning you can easily top up overnight or during work hours. There's also an on-the-go charging port for powering small devices while commuting.
The scooter can handle gradients of up to 19% even with a pillion onboard, aided by hill hold assist that prevents backward roll on slopes—a genuinely useful feature for cities with hilly terrain.
Features That Matter
While positioned as an entry-level offering, the bajaj chetak c25 doesn't skimp on practical features. The color LCD instrument console displays essential ride information clearly. Smartphone connectivity enables call and music control, though these advanced features require the optional TecPac package priced at ₹3,000.
Riders get two ride modes—Eco and Sport—to match different riding conditions, plus a dedicated reverse mode that proves invaluable in tight parking situations. The idle start-stop function helps conserve battery during traffic halts.
Safety features include a front disc brake paired with a rear drum, working together through a combined braking system (CBS) for balanced, predictable stopping power. The IP67 rating means the scooter can handle Indian monsoons and dusty conditions without breaking a sweat.
Storage and Comfort
Practicality is front and center with 25 liters of under-seat storage—enough to accommodate a full-face helmet or a week's worth of groceries. The full-length 650 mm seat provides comfortable space for both rider and pillion, while the 763 mm seat height makes it accessible to riders of varying heights.
The scooter features twin telescopic front suspension units (unlike other Chetak models with a single unit) and twin rear shock absorbers. This setup should deliver a more confident front-end feel during quick direction changes and better absorption of urban road imperfections. Ground clearance stands at a practical 170 mm.
Technology Upgrades and Smart Features
The C25 brings several technology improvements over older Chetak models. It's 22 kg lighter than the previous generation, contributing to improved efficiency and nimbler handling. The turning radius of just 1,825 mm is among the lowest in its segment, making tight U-turns and parking maneuvers effortless.
With the optional TecPac, riders unlock additional smart features including music play/pause controls and follow-me-home lights that keep your path illuminated after you've parked. The Chetak app allows you to track battery charging status, check range, locate your vehicle, and receive notifications.
Variants and Pricing Strategy
The bajaj chetak c25 is currently offered in a single variant—the C2501—keeping things simple for buyers. At ₹91,399 (ex-showroom Delhi), it undercuts many competitors while offering superior build quality. This pricing includes the central government subsidy under the PM E-DRIVE scheme, making electric mobility more accessible.
Bajaj Chetak Price List
| Model | Price (Ex-showroom Delhi) | Battery | Range |
|---|---|---|---|
| Chetak C2501 | ₹91,399 | 2.5 kWh | 113 km |
| Chetak 3001 | ₹99,990 | 3.0 kWh | 127 km |
| Chetak 3503 | ₹1,09,573 | 3.5 kWh | 153 km |
| Chetak 3502 | ₹1,22,512 | 3.5 kWh | 153 km |
| Chetak 3501 | ₹1,34,081 | 3.5 kWh | 153 km |
Optional Add-Ons Pricing
| Accessory/Service | Price |
|---|---|
| Extended Warranty (5 years/70,000 km) | ₹5,990 |
| Roadside Assistance (Annual) | ₹1,099 |
| TecPac (Smart Features Package) | ₹3,000 |
| Main Stand | ₹917 |
| Side Footrests | ₹690 |
The C25 clearly targets first-time EV buyers and urban households looking to add a second scooter for short city trips. The price difference between the C25 and the next model up (Chetak 3001) is just ₹8,591, but the C25's positioning as the most affordable entry point makes it strategically important for Bajaj's market expansion plans.
Launch Timeline and Availability
Bajaj Auto launched the Chetak C25 in mid-January 2026, with bookings opening immediately across all Chetak stores nationwide. The company's extensive network now includes 390 exclusive stores and 4,280 points of sale across more than 500 cities, backed by over 4,100 service workshops.
Deliveries have already begun, allowing early adopters to experience what Eric Vas, President of Urbanite Business at Bajaj Auto, describes as a scooter that "reflects a clear shift in how urban mobility is being used today—shorter trips, tighter streets, and a growing need for independent movement."
Who Should Buy the Bajaj Chetak C25?
This electric scooter makes perfect sense for several buyer profiles:
First-time EV buyers who want a reliable brand with proven service infrastructure rather than taking a chance on newer, unproven players.
Young urban professionals seeking stylish, efficient transport for daily commutes without the hassle and cost of petrol refills.
Multi-scooter households where different family members need independent mobility for work, college, or errands.
Environmental enthusiasts who prefer sustainable transport but won't compromise on build quality and longevity.
Budget-conscious buyers who recognize that the all-metal construction and Bajaj's reliability justify the price premium over plastic-bodied alternatives.
Competition and Market Position
The C25 enters a crowded space with competitors like the Hero Vida VX2, Ola S1 X, TVS Orbiter, Ather Rizta, and Honda QC1. While some rivals offer more features or longer range, none combine the Chetak's metal body construction, brand trust, and extensive service network at this price point.
Bajaj Auto's recent performance underscores its electric ambitions. The company became India's No. 1 e-2W manufacturer for the first time in February 2025 and followed with its best-ever monthly sales in March 2025 (35,214 units). With 2.7 lakh units sold across 2025, Bajaj captured 21% market share, trailing only TVS.
The company has made clear its intention to lead not just domestically but globally. Bajaj is already exporting Chetak to multiple international markets with more planned, eyeing the title of world's highest-selling EV scooter brand.
Marketing Approach: Digital First
Interestingly, the C25 launch signals a major shift in Bajaj's marketing strategy. The company has moved away from traditional print advertising (which plays almost no role anymore) and now uses television only sparingly for high-impact moments.
Digital channels form the core of the campaign, reflecting where electric scooter buyers actually discover and research products today. Sumeet Narang, President of Marketing at Bajaj Auto, explains this pragmatically: reaching meaningful frequency on television has become challenging, while digital allows precise targeting and ongoing engagement.
The brand is also leaning into community-led marketing, building relevance through shared usage experiences and peer-led advocacy rather than aggressive top-down messaging.
Warranty and After-Sales Support
Every Chetak C25 comes with a standard 3-year or 50,000 km warranty (whichever comes first). Buyers can extend this to 5 years or 70,000 km for ₹5,990, providing long-term peace of mind.
Bajaj's extensive service network means you're never far from support. With over 3,800+ service touchpoints nationally, getting your scooter serviced is convenient regardless of where you live or travel. This infrastructure advantage is something newer EV brands simply cannot match yet.
The Bigger Picture: India's EV Revolution
The C25's launch comes at a pivotal moment. India's EV market reached 2.3 million units in 2025, with electric two-wheelers accounting for 1.28 million units and achieving 6% penetration. The top six manufacturers control 89% of sales, indicating strong market consolidation.
Bajaj is banking on build quality, reliability, and trusted service to differentiate itself as more players flood the market. While others chase flashy features or rock-bottom pricing, Chetak focuses on fundamentals that matter for long-term ownership satisfaction.
Final Thoughts
The bajaj chetak c25 represents smart positioning in India's evolving electric mobility landscape. It brings the Chetak brand's legendary reliability to a younger audience without diluting what makes it special. The all-metal body, comprehensive features, practical 113 km range, and competitive pricing create a compelling package for urban riders.
At ₹91,399, it's not the absolute cheapest electric scooter you can buy, but it might be the best value when you factor in build quality, service network, and brand trust. For buyers prioritizing longevity over gimmicks, the C25 deserves serious consideration.
As Bajaj expands its electric portfolio and service infrastructure, the C25 could well become the gateway through which millions of Indians experience electric mobility for the first time—much like the original Chetak did for petrol-powered scooters generations ago.
Click here to go Bajaj Chetak official site for more details.
